FAST LOVE
DESIGNED BY GIUSEPPE VIGANO
DESCRIBED AS “AN ENERGETIC TUNE ABOUT NEEDING GRATIFICATION AND FULFILMENT WITHOUT CONCERN FOR COMMITMENT” FASTLOVE WAS GEORGE’S WAY OF SHOWING JUST HOW POWERFUL LOVE CAN BE. IT CAN CONTROL EVERYTHING ABOUT YOU AND HOW YOU BEHAVE OR REACT; IN THIS WE FIND A NEW WAY OF APPRECIATING THINGS WE MAY NEVER HAVE ONCE UNDERSTOOD.
FASTLOVE IS ABOUT THAT FIRST MOMENT, THAT IMPACT, THAT VERY PARTICULAR PLACE AND TIME WE CAME TO UNDERSTAND THAT THERE WAS SOMETHING MORE. FASTLOVE BY GIUSEPPE VIGANÒ IS MORE THAN JUST A DESIGN, A PLACE WHERE FIRST LOVE, A FAST LOVE HAPPENS. A PLACE WHERE FREEDOM OF EXPRESSION IS GIVEN SPACE AND WHERE MATERIALS ARE RESPECTED AND SHOWN THEIR OWN UNIQUE LOVE AND VALUE.
ZEBRANO OR EUCALYPTO WOOD MOULDS ALONG THE BASE PRODUCE FREE FLOWING LINES, CRADLING SOFT RIPPLED LEATHER OR FABRIC CUSHIONS. THIS IS AN ODE TO LOVE, AN ODE TO FAST LOVE, SOMETHING THAT IS BEYOND FLEETING AND ABOUT FALLING IN LOVE… FAST.
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GIUSEPPE VIGANO
GIUSEPPE VIGANÒ IS CONCERNED WITH INDUSTRIAL PLANNING OF FURNITURE ITEMS AND WITH THE ART DIRECTION OF COMPANIES OF THIS SECTOR. AS DESIGNER HE HAS A CREATIVE SPIRIT AND A RELEVANT SENSE OF BEAUTY, WHICH HE REDISCOVERS EACH TIME AND MAKES IT RATIONAL IN EVERY NEW PROJECT. THE PLANNING RESEARCH IS THE BASE OF HIS CREATIVE THOUGHT, WHICH ALWAYS LEADS HIM TO ACHIEVE NEW GOALS. NEW MATERIALS OFTEN BECOME A STARTING POINT TO CREATE NOT ONLY A PRODUCT BUT COMPLETE COLLECTIONS. THE RESEARCH FOR REFERENCES THAT COME FROM ART WORLD, FASHION AND POETRY ARE OFTEN THE OCCASION TO APPROACH THE PRODUCT IN A TRANSVERSAL WAY; THE MAJORITY OF HIS WELL KNOWN PRODUCTS ARE BORN FROM PAINTING CONCEPTS OR GLAMOROUS DETAILS, OTHERS ARE POETIC GESTURES THAT CREATE SEDUCING FORMS.
HIS JOURNEY WITH ARKETIPO BEGANS WHEN HE ANSWERED AN ADVERT ‘LOOKING FOR A DESIGNER.’ THE BRIEF WAS SIMPLE ENOUGH, TO DESIGNA SOFA. NATURALLY, A SOFA IS MORE THAN A SIMPLE CONCEPT SO IPUT TOGETHER SOMETHING DIFF ERENT, SOMETHING THAT WOULD STANDTHE TEST OF TIME, SOMETHING THAT WOULD REPRESENT THE VALUES OF ARKETIPO, THAT SOMETHING WAS AUTO-REVERSE.