VALENTINA UP SIDE TABLE
DESIGNED BY ALEJANDRA GANDÍA-BLASCO
THE VALENTINA UP COLLECTION PRESERVES THE SPIRIT OF LIGHTNESS AND SIMPLICITY OF ITS FIRST MODELS, MAINTAINING THE PROMINENCE OF AN ELEMENT AS UNIVERSAL AS A CUSHION. “I TRIED TO DESIGN WITH THE MINIMUM NUMBER ELEMENTS TO HIGHLIGHT THE CUSHIONS, AS THEY DO IN ASIAN CULTURE, HINDU CULTURE, OR SPANISH-ARAB CULTURE, AND I MADE SURE THEY WERE A STRUCTURAL ELEMENT RATHER THAN A DECORATIVE ELEMENT OR AN ACCESSORY TO A LOUNGE CHAIR. WITH THIS DESIGN I WON THE ELLE DECOR EDIDA SPAIN AWARD”, EXPLAINS ITS DESIGNER, ALEJANDRA GANDÍA- BLASCO.
TO THE FLUFFY POLYURETHANE FOAM AND MEMORY FOAM FILLING FROM THE ORIGINAL COLLECTION, THE VALENTINA UP SOFA ADDS IRON ROD LEGS THAT RAISE ITS STRUCTURE AND MAKE SITTING AND GETTING UP ON THIS OUTDOOR PIECE OF FURNITURE A BREEZE. A LIGHT, FUN, AND ELEGANT DESIGN SOFA BUILT WITH THE MINIMUM ELEMENTS, THE MOST GENUINE EXPRESSION OF DIABLA OUTDOOR STYLE.
ALEJANDRA GANDÍA-BLASCO
ALEJANDRA GANDÍA-BLASCO IS THE ASSISTANT DIRECTOR OF GANDIA BLASCO GROUP’S COMMUNICATION. SHE GRADUATED IN FINE ART AND THEN COMPLETED HER TRAINING IN DESIGN AND COMMUNICATION AT CENTRAL SAINT MARTINS IN LONDON. SHE IS AN INTERDISCIPLINARY CREATIVE, HER WORK IS BASED FROM VISUAL ARTS AND COLLECTIVE MEMORY APPLIED TO THE DESIGN OF EVERYDAY OBJECTS AND COMMUNICATION.
“MORE THAN BEAUTIFUL AND WELL-DONE THINGS, I AM INTERESTED IN IDEAS AND EXPERIENCES. THE REST IS TAKEN FOR GRANTED. IT IS A CHALLENGE TO RETHINK THE OBJECTS AND THE REALITY THAT SURROUNDS US WITH SUFFICIENT CRITICAL CAPACITY”.